Wednesday, June 8, 2011

Understanding what matters most

ON•TAP is a plumbing supplier that thrives on the notion that they give their customers expert advice, a breath of fresh air considering the atrocious puns that flood the industry's advertising (sorry).

ON•TAP understands their industry, their products, as well as their clients to the extent that they can give important advice on all plumbing related issues, whether it is efficient functionality for your home or creating an awe-inspiring focal point in your bathroom and kitchen, they are the people you can trust. It's not just about making a sale, it's about understanding what matters most.

Here are two print ads from the campaign:
 

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